Which of the following areas is included in the donor recruitment area (DRA)?

The donor recruitment area (DRA) is a defined region where the plasma donation center actively seeks out and recruits potential donors. The selection of this area is often based on specific demographics and accessibility for potential donors, which makes the list of zip codes a crucial aspect of this recruitment strategy.

Using zip codes allows the center to tailor its outreach initiatives effectively, focusing on communities with a higher likelihood of supporting the donation effort. It provides a manageable way to define areas that can be targeted for marketing and outreach campaigns, ensuring that resource allocation aligns with where potential donors reside.

In contrast, defining the DRA solely by specific city neighborhoods, county boundaries, or all state residents is less precise and may not effectively concentrate recruitment efforts. Neighborhoods may miss out on broader outreach opportunities, county boundaries can encompass diverse populations with differing donation behaviors, and including all state residents could dilute targeted efforts by making the area too expansive. Therefore, utilizing a list of zip codes offers the best balance of precision and effectiveness in donor recruitment.